Over the past three years, the number of new EMS studios has grown rapidly in both business and residential areas. Growth is due not only to the demand of people who are very limited in time, but at the same time want to stay in shape. In large part, this is due to the easy entry into the fitness industry, which has always attracted entrepreneurs.
Compared to a fitness room, opening your own EMS studio requires significantly less effort and investment, ranging from the selection of premises, repair and purchase of equipment, to monthly expenses for maintaining the business and attracting customers.
There are categories of clients who would like to keep themselves in good shape, but for many reasons the fitness room is inconvenient for them. So, for example, an intensive half-hour lesson without the need to bring sportswear with you is ideal not only for busy businessmen, but also for women with small children. Arranging a children's corner in an EMS studio is a popular practice that attracts a large female audience.
There is also a category of those who, due to injuries, chronic diseases or age, cannot exercise with weights in the gym. Bodyweight work and targeted muscle stimulation are often the only viable training option.
Another important point is that training is conducted in private - alone with a coach or in a small group. People who are ashamed of their bodies and therefore cannot start going to the gym in any way feel comfortable at EMS training.
